Summary: CIOs analyst and exploit flaws in the new strategy ... - Digital Look

Directors of technology and market analysts believe that the sale of BlackBeryy will not save the company. The new strategy, presented yesterday by the group interested in the purchase, Fairfax Financial Holdings, is not consistent with reality, according to the Wall Street Journal interviewed.

In an interview with

, Manish Kapoor, CIO of NuStar Energy, says the company has problems of innovation and the sale will not change this culture. Moreover, people are choosing other devices to be used in business. In NuStar, for example, only 60 of the 1400 devices run BlackBerry, he said.

Already

Ken Grady, CIO of biotechnology company New England Biolabs, believes that there is a certain irony BlackBerry back to its roots. After all, they left the corporate market segment because the ‘consumer’ had swallowed this space. Now, he said, the corporate market is still smaller compared with the time when the BlackBerry decided to abandon it.

For the CIO Healthcare Hartford, Luis Taveras, the manufacturer will not be able to improve its image in the market just because it no longer needs to report results and found someone with enough money to afford it. “It will be a long and very, very difficult battle to change the opinion of people who have left the platform,” he said.

Stu Kippelman, CIO of Covanta Energy, is even more pessimistic. For him, there is no back to the BlackBerry devices, as they are no longer competitive. The same does the vice president of research at Gartner, Carolina Milanesi. The agreement with Fairfax does not mean renewal, just a cut losses.

Finally, according to Chris Hazelton, research director at 451 Research, selling for $ 4.7 billion is optimistic, since he rate the company at $ 2.8 billion. Again, the expert believes that the sale will not bring solution.