Monday, September 30, 2013

BlackBerry loses about $ 1 billion through the fault of Z10 - Xpert Mobile

It is no longer a novelty the chaotic situation of BlackBerry, which is going from bad to worse, and according to a report released by the company on Friday (27), the second-quarter loss was nearly $ 1 billion. Were even $ 935 million in losses and apparently the culprit was the smartphone Z10.

The crisis of the company, which was no longer little, made her bet “all his chips” in what was to be the launch and salvation of the year, if the BlackBerry Z10 . But the smartphone has not reached success estimated by the company, sales were few and eventually stop producing in stock, which caused even a negative impact with its suppliers.

Thus, the company had a 49% decrease in revenue, which ended the second quarter at 1.6 billion, almost half of the $ 3.1 billion raised in the beginning of the year . Sales of the Z10 were not disclosed, but the 3.7 million units of handsets sold in the period, it is believed that most would still be the old BlackBerry 7.

other words, the operating costs of the new devices added to internal restructuring of positions as directors, were $ 965 million. Without the expected profit, the BlackBerry is seen increasingly “near the end”.

Via Engadget

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