Windows Phone is growing in market share and Microsoft gives good incentives for developers, which includes the payment of amounts that can reach $ 100,000. Even so, they are still not very interested in the platform and new data from Opera Mediaworks can explain why.
The State of Mobile Advertising Report Company study shows that the advertising revenues generated on the Microsoft platform are negligible. So tiny that were overcome by BlackBerry and even for Symbian, already decreed dead by Nokia.
Percentage of traffic and revenue generated by each system
In the last quarter of 2013, Windows Phone accounted for only 0.35% of all revenue generated from mobile advertising, while the BlackBerry stood at 1.35% and 0.84% ??with Symbian. The situation does not improve much when it comes to the volume of traffic. Windows Phone was 0.49%, again behind the BlackBerry (2.11%) and Symbian (4.21%).
Percentage of traffic generated by each system
The absolute leader in traffic is iOS, with 43.39%, followed by Android, which has 37.71%, amounting to tablets and smartphones. The revenue generated by mobile advertising on iPhones and iPads grasps 55.7%. It is interesting to note that Android tablets are also not very relevant in the subject, with only 1.67% of the total, while iPads are alone with 12.7%. [BGR and TheNextWeb]
Tudocelular.com Writing
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