Recently, the BlackBerry has been the target of many rumors about your order. The low sales and little market reach, when compared with other companies such as Apple and Samsung, have jeopardized the stability of the company. To try to put warm cloths on top of the problems, the company reported to shareholders and consumers face, trying to show that things are not as bad as many people say.
The letter, which you can read by clicking here (in English), has several points that promise to let customers and partners of BlackBerry calmer, as the fact that the company has cash and no debt . At one point, the letter warns that everyone can still count on the BlackBerry for years.
still is informed that the company is about to launch BBM, its famous messaging service for Android and iOS. This may seem like a belated attempt to expand your market, see that there are many similar apps like Whatsapp, available on virtually all mobile platforms.
The letter acknowledges some of the problems of the company, stating that everyone knows that there is a lot of competition in the market of smartphones and the BlackBerry devices that are not for all types of consumers. Even so, the company tries to leave their most fervent fans that they will not be left destitute.
Even so, the letter may not be so interesting for partners and shareholders of BlackBerry, since at no time, outlines a way to sell more devices with the BlackBerry 10 operating system company.
A novel about what will happen to company continues. What will your next episode?
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