Thursday, October 17, 2013

[BlackBerry declares that still did not give up and continue the market] - Xpert Mobile

The BlackBerry, those who once dominated the smartphone market, saw sales fall sharply after the launch of the first iPhone in 2007. Since then, she struggles to keep not only this market dominated by Apple smartphone, but also for devices equipped with Android and Windows Phone.

The bet on BlackBerry 10, its new operating system, to recover the lost space, and introduced four devices equipped with the system. However, the attempt was not very successful. The BlackBerry had to lay off several employees to minimize the damage. Nevertheless, a letter to be published today (15) by the Company, shows a company confident

The letter says clearly to your partners, customers and fans: “you can still count on the BlackBerry.” says the company still be aware of its challenges, but it has an amount in cash substantial and is free of debt. In addition, the company has announced that the goal of reducing their costs by up to 50%.

The letter goes on to list the benefits of using BlackBerry devices. The company addresses issues such as productivity, safety, mobility management and social networking. “You rely on your BlackBerry to deliver your most important messages, so trust us when we give our one: You can continue to count on us,” the letter ends.

Check (English) full letter.

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